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Applies to This Site Only

We safeguard the personal information you entrust to Back 2 School Online. We cannot and do not control the handling of your data by other websites or entities

Data Sources Explained:

We collect information you directly provide, like name, email, phone, and address, along with any details you share on inquiry forms. We may gather further data from trusted partners like affiliates and data providers. Additionally, we employ cookies to gather information for analysis and advertising purposes. More details are provided below.

The Data We Collect:

You will be asked to submit personal information when you subscribe to Back 2 School Online. This includes your name, date of birth, street address, e-mail address and phone number. We collect other information via cookies and similar technologies such as IP address, geolocation, device ID, date/time stamp, browsing behavior and click-through activity. We may also obtain information that is relevant for advertising purposes from data brokers or publicly available databases , like demographic information, interests, past locations (e.g. visits to certain stores or websites), or purchase history. We may collect certain limited categories of sensitive personal information, including race/ethnicity or location data. We only collect data that is relevant to potential marketing campaigns. See “Your Privacy Rights” below to see how to exercise your rights with regard to our use of your personal information.

How We Use the Personal Information We Collect

The personal information we collect is used to send you newsletters that you request and to send marketing messages to you by email or through other channels. We also may share personal information with our affiliates and other companies who may send you marketing messages by email or other channels also. You can opt out from these uses by clicking here. Some of our uses of your personal information are called “cross context behavioral advertising” under certain state privacy laws.

Sharing of Personal Information

We share or in some cases sell personal information with our affiliates and with third parties for marketing uses, which may include cross context behavioral advertising. We share personal information with our service providers, who may use it on our behalf for advertising, web hosting, fraud detection, analytics, information security, or similar services. We contract with all recipients of our data to ensure appropriate data security measures and compliance with laws. We also share personal information if required by law (for example, in response to a warrant, subpoena or court order), or to protect the health, safety, or other vital interests of any person.

Personalized Advertising, Analytics, and Data Sharing

We share personal information collected at this website with other third-party companies who may display advertisements on this or other sites, and for analytics and reporting purposes. These companies (who may include data brokers) use cookies, pixels, and other automated technologies to collect information about certain websites you visit and the advertisements you see or click, and may combine this with personal information from other sources and share it with other third parties for marketing and advertising purposes (also known as “cross-context behavioral advertising”). We (and our partners) collect your IP address, date and time of your visit to the website, or of actions you take here, your Internet Service Provider (ISP), and the browser type and version you use to visit this website. This information may be combined with personal information from other sources as described above and used to display advertisements from us or from other companies through email, websites, apps, social media sites, connected TV, or by other channels. We also use your personal information to analyze how you interact with this site and the advertising we display in order to understand and improve your experience.

Cookies And Similar Technology

At this site, we use cookies and similar technologies to: (1) operate our site, (2) perform analytics and tracking to improve the user experience, (3) display personalized content and advertisements, and (4) monitor engagement with ads and other communications. Cookies are unique IDs that our server sends to your browser that allow your browser to be recognized when you visit certain websites. You can limit some or all cookies in your browser settings and you can also delete the cookies on your browser at any time. If you use a browser-based “do not track” setting, this may cause an “opt-out cookie” to be set on your browser, which blocks additional data collection.

Privacy Rights

You may exercise your privacy rights here, or by calling 844-623-1180. You have the following rights: (1) to know at a general level how we collect and use personal information (please refer to this this Privacy Policy, (2) to opt out of the sale or sharing of your personal information with other companies, (3) to receive a copy of the personal information we hold about you, (4) to ask us to delete your personal information, and (5) to make other requests relating to your personal information. If you still have questions or concerns after you have exercised your rights, please contact us at the email address below. You may also have rights under state or federal privacy laws to appeal to supervisory authorities if we are unable to resolve your issue.

Data Relating to Children

Back 2 School Online is intended for use only by individuals 16 years old or older. Back 2 School Online does not knowingly collect information from children under the age of 16. Back 2 School Online will remove any personal information relating to a child younger than 16 if we become aware that it has been submitted to us.

Personal Information Security

Our information security program includes technical, organizational, and physical security measures to protect personal information from exposure or harm. We have policies and procedures, employee training, and automated monitoring. We also audit our practices regularly to ensure consistency and adapt to evolving risks.

Future Changes To This Policy

We may modify or update this Privacy Policy at any time, without prior notice. The revised policy will apply from its listed effective date. You should review this Policy from time to time to stay current on our collection, use, and sharing of personal information.

U.S.-Based Website and Data Processing

This website is based in the United States, and is intended for U.S.-based users. When you visit our website, you understand and acknowledge that your personal information will be processed in the United States, subject to applicable U.S. laws.

Contact Information for This Site

If you have questions or feedback, please contact us at contact@back2schoolonline.com.

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